Workflow & Automation
IFTTT
Consumer applets that join services without a workflow builder.
IFTTT keeps automation to a trigger and an action, which makes simple applets quick to create and easy to explain to someone else. Once a workflow needs branching, several steps or a queue, the applet model runs out of room and multi-step applets sit behind the paid tiers.
Pricing: Free tier of applets; paid plans lift the applet limit and unlock multi-step applets
Confirm the current price on IFTTT's own pricing page ↗Where it is strong
- An applet takes minutes to create
- Catalogue covers consumer services and smart-home devices
- Runs on phones as well as the web
- Simple enough for a non-technical owner to maintain
What it gives up
- Multi-step applets require a paid plan
- No real branching or data transformation
- Applets run on a polling schedule rather than instantly
Notable features
- Applets
- Multi-step applets
- Smart-home triggers
- Webhooks
What IFTTT replaces
Head-to-head comparisons
Other workflow & automation tools we track
Frequently asked questions about IFTTT
Answers are drawn from the notes on this page. Where a figure is involved we link to the vendor's own page rather than restate a number we cannot keep current.
What is IFTTT used for?
Consumer applets that join services without a workflow builder. IFTTT keeps automation to a trigger and an action, which makes simple applets quick to create and easy to explain to someone else.
How much does IFTTT cost?
Our entry describes IFTTT's pricing like this: Free tier of applets; paid plans lift the applet limit and unlock multi-step applets. Prices and plan limits change, so confirm the current figure on the IFTTT pricing page.
Does IFTTT have a free plan?
Yes — our entry records a free option: Free tier of applets; paid plans lift the applet limit and unlock multi-step applets. Free allowances change, so check the current limits on the IFTTT pricing page.
What is IFTTT good at?
Our notes list these strengths: An applet takes minutes to create; Catalogue covers consumer services and smart-home devices; Runs on phones as well as the web.
What are the trade-offs with IFTTT?
Our notes list these trade-offs: Multi-step applets require a paid plan; No real branching or data transformation; Applets run on a polling schedule rather than instantly.
What does IFTTT replace?
We list IFTTT as an alternative to Zapier and Make. Browse Zapier alternatives and Make alternatives to see what else we track for each.
Last reviewed 2026-10-14. Spot something wrong? Email [email protected].